He might be causing controversy on and off the pitch at the moment, but Cristiano Ronaldo is definitely still a major attraction, with the footballing legend taking over the iconic Times Square to unveil a new Madame Tussauds waxwork.
Launched ahead of the Fifa World Cup, currently taking place in Qatar, Ronaldo caught the attention of visitors to the New York landmark by appearing on its many screens to announce the new waxwork, which is now on display at Madame Tussauds New York.
The new waxwork sports the green and red Portugal home kit, Ronaldo’s captain's armband and Nike Zoom Mercurial Superfly 9 Elite Firm-Ground football boots. Ronaldo has been posed in his iconic “Siuuu” goal celebration wide stance for visitors to capture the ultimate moment with him at the museum.
Madame Tussauds worked with destination brand Visit Portugal on the launch, with Visit Portugal using the launch as part of a plan to promote the destination in the North American market.
“Cristiano Ronaldo is one of the most accomplished football icons of our time and we're so excited to be teaming up with Visit Portugal to do this special Time Square reveal of his wax figure ahead of the 2022 World Cup,” said Madame Tussauds New York head of marketing Tiago Mogadouro.
“We're cheering Ronaldo on as he captains the Portugal national team and is welcomed into the sports experience here in our New York attraction.”
He might be causing controversy on and off the pitch at the moment, but Cristiano Ronaldo is definitely still a major attraction, with the footballing legend taking over the iconic Times Square to unveil a new Madame Tussauds waxwork.
Launched ahead of the Fifa World Cup, currently taking place in Qatar, Ronaldo caught the attention of visitors to the New York landmark by appearing on its many screens to announce the new waxwork, which is now on display at Madame Tussauds New York.
The new waxwork sports the green and red Portugal home kit, Ronaldo’s captain's armband and Nike Zoom Mercurial Superfly 9 Elite Firm-Ground football boots. Ronaldo has been posed in his iconic “Siuuu” goal celebration wide stance for visitors to capture the ultimate moment with him at the museum.
Madame Tussauds worked with destination brand Visit Portugal on the launch, with Visit Portugal using the launch as part of a plan to promote the destination in the North American market.
“Cristiano Ronaldo is one of the most accomplished football icons of our time and we're so excited to be teaming up with Visit Portugal to do this special Time Square reveal of his wax figure ahead of the 2022 World Cup,” said Madame Tussauds New York head of marketing Tiago Mogadouro.
“We're cheering Ronaldo on as he captains the Portugal national team and is welcomed into the sports experience here in our New York attraction.”