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While London’s National Portrait Gallery (NPG) undergoes its facelift, the institution is also revamping its branding, with a new logo based on a 19th-century sketch.
Tom Anstey | Planet Attractions | 13 Feb 2023
While London’s National Portrait Gallery (NPG) undergoes its facelift, the institution is also revamping its branding, with a new logo based on a 19th-century sketch.
Illustrator Peter Horridge has created a logo for the cultural attraction, which is based on an 1893 sketch by the gallery's first director, Sir George Scharf'.
NPG will reopen in June 2023 after a three-year closure. The institution closed its doors in 2020 to undergo a £35.5m (US$43m, €40.2m) renovation, which is the most extensive in the gallery’s 126-year history.
Dubbed ‘Inspiring People’, the redevelopment project has seen the comprehensive redisplay of the gallery’s entire collection, as well as the rename of the first floor to the Blavatnik Wing, in honour of a £10m (US$12m, €11m) endowment from the Blavatnik Family Foundation.
Additional support has come from The National Lottery Heritage Fund and the Art Fund, as well as private donations from several philanthropic organisations.
See more of 2023’s most anticipated museum openings here
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