Holovis has revealed an exciting year ahead for the experiential design firm, which has already launched one major theme park project and has another on the way in 2023.
Tom Anstey | Planet Attractions | 28 Feb 2023
Holovis has revealed an exciting year ahead for the experiential design firm, which has already launched one major theme park project and has another on the way in 2023.
The first major attractions launch of 2023, Ferrari World Abu Dhabi’s 5D “immersive mega coaster” Mission Ferrari opened to the public in January and was developed by Holovis alongside Dynamic Attractions and the Qiguang Group.
Featuring a world-first sideways coaster drop, an inverted loop and state-of-the-art special effects, the SFX story coaster, the indoor/outdoor ride covers 1,778ft (542m) and reaches speeds of up to 44.7mph (72kmph). Mission Ferrari also features five LSM launches.
Holovis created the show for the attraction as well as the complex AV. The company also wrote the scripts, storyboarded content, and even created the attraction using Holovis RideView - a real time experiential simulation software running in a virtual reality cave environment - to deliver an accurate replica of the final guest experience long before the coaster was complete.
Another new ride for 2023, Holovis also worked on DarKoaster, which is currently under construction at Busch Gardens Williamsburg in Virginia, US.
Set to bring a supernatural twist to the park’s German-themed area, the indoor attraction is a 2,454-feet-long (750-metre) straddle-style launch coaster. It will be situated in the building that formerly housed the Curse of DarKastle ride and is themed around an abandoned fortress.
Mounting their snowmobiles, riders will encounter strange weather systems and weird phenomena, where “a supernatural force is imminent as explorers discover that they are evading more than just a raging storm.” As the weather strikes, riders encounter four accelerating launches on this family-friendly dark ride experience. Holovis has worked with rollercoaster manufacturer Intamin on the experience.
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