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Illuminarium Experiences and Accesso are teaming up once again, with the operator set to make its Las Vegas debut at the highly-popular AREA15 immersive entertainment venue in 2022
Tom Anstey | Planet Attractions | 02 Nov 2021
The US$30m Illuminarium experience has been compared to ‘walking into a film’ Credit: Illuminarium Atlanta
Attractions technology solutions provider Accesso has signed a three-year agreement with Illuminarium Experiences to provide its Accesso Passport eCommerce ticketing suite and Ingresso ticketing distribution technology for the operator’s new location at the AREA15 immersive entertainment venue in Las Vegas, Nevada, US.
Set to open in 2022 Illuminarium Experiences invites visitors to experience real-world, filmed content and authentic, re-created worlds in an immersive environment, without the need for wearable hardware. The Las Vegas venture will be the second Illuminarium following the opening of the first in Atlanta, Georgia, earlier this year.
Following on from a successful partnership, Accesso will once again act as technology solutions provider, having supported operations at Illuminarium Atlanta since July 2021.
The fully hosted accesso Passport eCommerce ticketing suite helps operators to provide their guests with an intuitive and enjoyable eCommerce experience on any device while driving revenue with up-sell and cross-sell prompts that helps to ensure guests can plan their visit. Meanwhile, Ingresso is a ticketing distribution platform that connects operators to a global network of third-party distributors to drive increased ticket sales.
“At Illuminarium Experiences, we’re transporting visitors to the world’s most amazing places, people and experiences through highly engaging, immersive digital spectacles,” said Alan Greenberg, CEO of Illuminarium Experiences.
“Through our partnership with Accesso, each of our guests can enjoy every minute of that experience, from beginning to end.”
Following its opening in Las Vegas, Illuminarium Experiences will open unique venues in Miami and Chicago, with plans for 40 or more additional venues in major cities across the globe within the next five years.
Technology
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