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IAAPA Expo Europe 2023: RWS Global to showcase major cruise line collaborations, resort partnerships and Hasbro City opening | Planet Attractions
     

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IAAPA Expo Europe 2023: RWS Global to showcase major cruise line collaborations, resort partnerships and Hasbro City opening

RWS Global will in attendance at this year’s IAAPA Expo Europe to discuss major projects including the opening of the Hasbro City FEC, as well as several cruise line and resort partnerships




RWS Global has created more than 55 Halloween activations for operators such as Hersheypark (pictured) and Six Flags   Credit: RWS Global

Representatives from RWS Global, a full-service provider of visitor attractions and live experiences, will be attending this year’s IAAPA Expo Europe to discuss a number of its most recent projects.

The company has enjoyed a successful year, including a significant rebrand, which saw RWS and its subsidiaries – JRA, ted and ARC – relaunch as RWS Global.

After producing and managing the summer entertainment for several major US theme parks including Hersheypark, Idlewild, Lost Island and Typhoon Texas, RWS Global’s creative team is gearing up to create the décor, entertainment and more than 55 Halloween activations and mazes for operators such as Six Flags, Legoland and Hersheypark.

In addition, the company’s partnership with Iberostar Resorts will see RWS Global provide turnkey creative and operational entertainment services, including stage productions, immersive F&B offerings and kids experiences, at more than 14 Iberostar hotels around the world.

Similarly, its collaboration with MSC Cruises has seen the company develop two immersive performance venues aboard the MSC World Europa. The team also continues to produce and manage cabaret shows, guest acts, live dance and music performances and immersive productions aboard cruise ships for the likes of Azamara, Holland America Line, MSC Cruises and Princess Cruises.

ted has created more than 40 entertainment experiences aboard Marella Cruise’s Voyager ship   CREDIT: RWS GLOBAL


This year also saw ted become the exclusive entertainment provider for Voyager, the newest addition to the Marella Cruises’s fleet. As part of the partnership ted will develop original theatre shows, musical performances, immersive experiences, arts and crafts classes, deck parties, children’s concepts and more for the ship.

ted has also managed the design, production and casting of a horror maze for Parque Warner Madrid, as well as provided character development, music and media, and resort enhancements for Netherlands-based destination resort Roompot.

JRA provided master planning and design services for the recently-opened View Boston experience   CREDIT: RWS GLOBAL


JRA meanwhile has provided master planning, design and implementation services for several major experiences, including the Cinicinnati Black Music Walk of Fame and View Boston.

JRA also worked on the recently-opened Hasbro City FEC in Mexico City, which features several themed attractions including interactive and VR experiences, rides, bumper cars, character shows, active play spaces, skill games, F&B offerings and the region’s first Hasbro-themed retail store.

The company is also continuing its partnership with Original X Productions, working on several touring exhibitions such as ‘The Friends Experience’, ‘Harry Potter: Magic at Play’ and ’The Office Experience’.

“The entire RWS Global team looks forward to more exciting openings on land and sea throughout the rest of the 2023, including holiday experiences at theme parks, zoos, retail and visitor centres around the world,” the company said in a statement.



IAAPA Expo Europe 2023

This year’s IAAPA Expo Europe takes place from September 25-28 at the Messe Wien Exhibition & Congress Center in Vienna, Austria.

More than 570 companies are set to exhibit at the landmark event, which boasts an extensive show floor stretching more than 17,000sq m (183,000sq ft).

In addition to the trade show, which will showcase the latest innovations, the event also features a comprehensive education programme, including talks from more than 100 industry leaders, and a number of networking opportunities.

Planet Attractions will once again be in attendance at IAAPA Expo Europe, both as an exhibitor and as the event’s official media partner, with Editor-in-Chief Tom Anstey and Director of Sales, Publishing and Marketing Paul Thorman roaming the show floor.

To book a meeting or an interview slot in the Planet Attractions Media Zone drop us an email - [email protected] - we’d love to see you.



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IAAPA Expo Europe 2023: RWS Global to showcase major cruise line collaborations, resort partnerships and Hasbro City opening | Planet Attractions
news

IAAPA Expo Europe 2023: RWS Global to showcase major cruise line collaborations, resort partnerships and Hasbro City opening

RWS Global will in attendance at this year’s IAAPA Expo Europe to discuss major projects including the opening of the Hasbro City FEC, as well as several cruise line and resort partnerships




RWS Global has created more than 55 Halloween activations for operators such as Hersheypark (pictured) and Six Flags   Credit: RWS Global

Representatives from RWS Global, a full-service provider of visitor attractions and live experiences, will be attending this year’s IAAPA Expo Europe to discuss a number of its most recent projects.

The company has enjoyed a successful year, including a significant rebrand, which saw RWS and its subsidiaries – JRA, ted and ARC – relaunch as RWS Global.

After producing and managing the summer entertainment for several major US theme parks including Hersheypark, Idlewild, Lost Island and Typhoon Texas, RWS Global’s creative team is gearing up to create the décor, entertainment and more than 55 Halloween activations and mazes for operators such as Six Flags, Legoland and Hersheypark.

In addition, the company’s partnership with Iberostar Resorts will see RWS Global provide turnkey creative and operational entertainment services, including stage productions, immersive F&B offerings and kids experiences, at more than 14 Iberostar hotels around the world.

Similarly, its collaboration with MSC Cruises has seen the company develop two immersive performance venues aboard the MSC World Europa. The team also continues to produce and manage cabaret shows, guest acts, live dance and music performances and immersive productions aboard cruise ships for the likes of Azamara, Holland America Line, MSC Cruises and Princess Cruises.

ted has created more than 40 entertainment experiences aboard Marella Cruise’s Voyager ship   CREDIT: RWS GLOBAL


This year also saw ted become the exclusive entertainment provider for Voyager, the newest addition to the Marella Cruises’s fleet. As part of the partnership ted will develop original theatre shows, musical performances, immersive experiences, arts and crafts classes, deck parties, children’s concepts and more for the ship.

ted has also managed the design, production and casting of a horror maze for Parque Warner Madrid, as well as provided character development, music and media, and resort enhancements for Netherlands-based destination resort Roompot.

JRA provided master planning and design services for the recently-opened View Boston experience   CREDIT: RWS GLOBAL


JRA meanwhile has provided master planning, design and implementation services for several major experiences, including the Cinicinnati Black Music Walk of Fame and View Boston.

JRA also worked on the recently-opened Hasbro City FEC in Mexico City, which features several themed attractions including interactive and VR experiences, rides, bumper cars, character shows, active play spaces, skill games, F&B offerings and the region’s first Hasbro-themed retail store.

The company is also continuing its partnership with Original X Productions, working on several touring exhibitions such as ‘The Friends Experience’, ‘Harry Potter: Magic at Play’ and ’The Office Experience’.

“The entire RWS Global team looks forward to more exciting openings on land and sea throughout the rest of the 2023, including holiday experiences at theme parks, zoos, retail and visitor centres around the world,” the company said in a statement.



IAAPA Expo Europe 2023

This year’s IAAPA Expo Europe takes place from September 25-28 at the Messe Wien Exhibition & Congress Center in Vienna, Austria.

More than 570 companies are set to exhibit at the landmark event, which boasts an extensive show floor stretching more than 17,000sq m (183,000sq ft).

In addition to the trade show, which will showcase the latest innovations, the event also features a comprehensive education programme, including talks from more than 100 industry leaders, and a number of networking opportunities.

Planet Attractions will once again be in attendance at IAAPA Expo Europe, both as an exhibitor and as the event’s official media partner, with Editor-in-Chief Tom Anstey and Director of Sales, Publishing and Marketing Paul Thorman roaming the show floor.

To book a meeting or an interview slot in the Planet Attractions Media Zone drop us an email - [email protected] - we’d love to see you.



 



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